Loyalty taking priority over pageviews in newsrooms

Newsrooms have long been focused on pageviews when they’re measuring digital success, but that might finally be shifting to something more familiar to broadcasters: loyalty. Poynter is writing this week about the reasons for this shift and how loyalty can be measured using something called the “audience explorer dashboard.” There’s no single metric to measure… Read More: Loyalty taking priority over pageviews in newsrooms »

Pedersen named to host ‘UPFRONT’

WISN-TV anchor and reporter Adrienne Pedersen will be the new host of the weekly program “UPFRONT.” “UPFRONT with Adrienne Pedersen” will expand beyond political coverage and include comprehensive exploration and deeper discussions into Wisconsin’s most impactful news topics, a release stated. “Adrienne will offer a fresh perspective on the types of stories that ‘UPFRONT’ has been… Read More: Pedersen named to host ‘UPFRONT’ »



In Depth

Thumbnail Sketch of Wisconsin’s Open Meetings Law

A wallet-sized PDF summary of the Wisconsin Open Meetings and Open Records Laws has been developed by the Wisconsin Freedom of Information Council.  You will find this handy reference, which provides a quick layperson’s explanation of Wisconsin’s Open Meetings and Open Records Laws, under the “resources” section of the Wisconsin Freedom of Information Council’s website.