Category Archives: News

Sinn promoted to lead WISN-TV newsroom

Matt Sinn is WISN-TV’s new news director. Previously, Sinn was the assistant news director at the station. Sinn brings decades of experience to this position, having served in diverse roles across broadcast journalism – ranging from producing cutting-edge newscasts to managing dynamic newsrooms. “Following an extensive nationwide search, I was... - MORE -

Lasenby joins WISC-TV in Madison

Taylor Lasenby will join WISC-TV as a reporter and weekend anchor. Lasenby was introduced Friday on News 3 This Morning and will make her on-air debut this week. Lasenby previously worked in Chattanooga.... - MORE -

Freshen up your writing, speaking skills

If you’re looking to freshen up your broadcast writing and speaking skills, a recent WBA webinar, free to WBA members, is now available to view on demand. “Writing and Speaking for Broadcast” is focused on how to make your writing and speaking conversational. It needs to be HUMAN. We shouldn’t... - MORE -

Milwaukee station talks to influencers for ‘WTMJ 2021’

Newsradio 620 WTMJ hosted its annual signature radio broadcast on Tuesday, Oct. 13 called “WTMJ 2021.” The on-air event looks at events and issues that will shape the year ahead. The special day of programming aired from 9 a.m. to 6 p.m. on Newsradio 620 WTMJ. “Every year, WTMJ brings... - MORE -

Falat named anchor at WAOW-TV

Bobby Falat has joined WAOW-TV in Wausau as anchor on Wake Up Wisconsin. Falat most recently worked at KTWO-TV in Casper, Wyoming. He’ll anchor alongside Neena Pacholke. He replaces Josh Gregory, who took a job last month in Ohio.... - MORE -

WTMJ-AM newscast receives national Murrow Award

Milwaukee radio station WTMJ-AM was honored with a 2020 National Murrow Award for its afternoon newscast, Wisconsin’s Afternoon News. The station competed with other large market radio stations from across the country. The Radio Television Digital News Association has been honoring outstanding achievements in electronic journalism with the Edward... - MORE -

Sullivan joins NBC 15 morning show

Erin Sullivan joined the NBC 15 (WMTV-TV) team Monday as a weekday anchor and reporter for The Morning Show. She will work on the “News Now” desk, following breaking news updates. Sullivan comes to Madison from Joplin, Missouri where she worked at the NBC affiliate KSNF for more than three... - MORE -